Boldin
Welcome to Boldin — onboarding concept

An approachable first look at retirement planning and what-if scenarios.
- Project
- Product films
- Format
- 0:56 film
- Our role
- Script, UI animation, video editing & sound
- Year
- 26
The idea.
Reimagine an onboarding video as a guided introduction to the product. This self-initiated piece balances useful product detail with the real life behind the numbers.



Making it move.
Animated UI walks through retirement planning and what-if scenarios, then connects with live-action footage. Writing, animation and editing work together to make each step feel natural.
The finished piece.
A complete onboarding spec concept, with script, UI animation, live-action edit and sound. An independent concept, not a commissioned campaign.
ScriptwritingUI animationProduct storytellingVideo editing
This is an independent creative concept. It is not a commissioned campaign or an endorsement by the brand.

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